Looking for the perfect burgundy paint color for your home? Let’s talk about Benjamin Moore New London Burgundy and if it might be right for your home!
Reds can be a bold, dramatic choice for interiors. However, not all reds are bright and in your face.
Some reds, such as Benjamin Moore New London Burgundy, are more muted. These reds feel moody and luxurious, making them a timeless and stylish choice.
Especially as trends veer back towards warm shades, reds are worth another look.
Let's dive into the details of New London Burgundy and see if it might have a place in your home.
New London Burgundy, Benjamin Moore, HC-61
New London Burgundy is a sophisticated, deep red. Its brown undertones keep it soft not bold.
Click here to get a peel and stick sample of New London Burgundy
Color Family
New London Burgundy is in the red family.
Light Reflectance Value
10
Light Reflective Value is the measurement of how much light a color bounces around. This is on a scale of 0 to 100 with 0 being pure black and 100 being pure white.
With an LRV of 10, New London Burgundy is on the darker side.
If your room has low lighting, it will feel rich and cocooning. If your space gets a lot of natural light, New London Burgundy will brighten up a bit but still stay deep and moody.
RGB Colors
R: 117 G: 75 B: 78
RGB describes the amount of each color - red, green, and blue - present in a color. This is on a scale of 0 to 255 for each color. This is basically the color mix to make the color!
Hex Code
#754B4E
Undertones
New London Burgundy is a deep red with brown undertones, giving it a burgundy appearance. You may catch subtle nods to pink and purple, too.
In south-facing roooms with lots of sunlight, New London Burgundy tends to look warmer, a little brighter, and richer overall. It may lean more red-brown.
But in a north-facing room where natural light is limited, New London Burgundy can read deeper, slightly less warm, and a bit more muted. It may lean more red-purple.
It's very important to swatch colors on your wall to make sure they look good – day and night – in your actual space before committing.
Click here to get removable peel & stick paint samples to easily swatch with!
Best uses
I love New London Burgundy love for creating a cozy, inviting feel. Here are some of my favorite ways to use it:
- Interior or exterior doors: A great way to add character without overwhelming a space.
- Exterior accents: Perfect for siding, shutters, doors, or even a fence. It gives such a timeless, nature-inspired look.
- Bedrooms, living rooms, or dens: Use it on an accent wall or go all in for a warm and sophisticated space.
- Fireplace surrounds: A gorgeous, dramatic statement.
- Built-in shelving: Instantly makes any built-in feel custom and high-end.
Similar Colors
- Benjamin Moore Beaujolais
- Behr Formal Maroon
- Sherwin Williams Carriage Door
- Benjamin Moore Ruby Dusk
- Behr Cherry Cola
- Sherwin Williams Deep Maroon
- Benjamin Moore Plum Raisin
Click here to get a peel and stick sample of New London Burgundy
🤯 Too many color choices?
Download my free Paint Color Planning Quick Start Guide — it’s the exact method I use to help readers choose a color that works the first time.
📥 Grab it here!
Coordinating Colors
New London Burgundy pairs well with neutrals, including warm or cool shades of white, off-white, gray, tan, beige, and black.
It also pairs well with soft blues, greens, and pinks.
Bright, crisp whites:
- Chantilly Lace
- Ice Mist
- Snow White
- Distant Gray
- Wedding Veil
Off-whites with gray tones:
- Seapearl
- Dove Wing
- Classic Gray
- Silver Satin
- Sheep's Wool
Balanced neutrals:
- Annapolis Gray
- Smokey Taupe
- Ashen Tan
- Mocha Cream
- Alphano Beige
Trim Colors
New London Burgundy is versatile enough to pair with either bright or soft whites for trim.
For more contrast, pair New London Burgundy with a crisp, bright trim color.
- Benjamin Moore Simply White
- Sherwin Williams Extra White
- Behr Ultra Pure White
To lean into its warmth, pair New London Burgundy walls with soft whites for trim.
New London Burgundy color palette
Want to use this paint color in your home? Instantly upgrade your home's aesthetic with our exclusive paint color palette. Unlock the perfect trim color and six stunning accent colors, a combination of neutrals and bold hues for an instantly harmonious space!
Get your perfect paint color palette by clicking here!
Click here to get a peel and stick sample of New London Burgundy
FAQS
Here are some frequently asked questions about New London Burgundy.
What color is New London burgundy?
New London Burgundy is a deep red with brown undertones, giving it a burgundy appearance.
What color trim goes with New London Burgundy?
New London Burgundy pairs well with either bright or soft whites for trim.
For more contrast, pair New London Burgundy with a crisp, bright trim color such as BM Simply White, SW Extra White, or Behr Ultra Pure White.
To lean into its warmth, pair New London Burgundy walls with soft whites for trim. My top choices are SW Alabaster, BM White Dove, or Behr Cameo White.
Is New London Burgundy warm or cool?
As a deep red, New London Burgundy is a warm paint color.
What color compliments New London Burgundy?
New London Burgundy pairs well with neutrals, including warm or cool shades of white, off-white, gray, tan, beige, and black. It also pairs well with soft blues, greens, and pinks.
Is burgundy out of style?
No, burgundy is not out of style. As trends continue towards warmer colors and deeper, moodier colors, burgundy is a great choice.
Burgundy hues continue to be seen across interior design and fashion trends.
And, as always, if it's a color you love, the trends don't matter anyway! Give burgundy a swatch in your home and see how you like it.
What's the difference: New London Burgundy vs Plum Raisin?
New London Burgundy and Plum Raisin are similar deep reds. However, no two paint colors are exactly the same.
Their LRVs are almost identical, meaning neither is lighter or darker than the other. Both are on the darker side.
Plum Raisin leans more purple and is more saturated; New London Burgundy is more muted.
If you’re torn between the two, try swatching them side by side to see which one feels right in your space.
Still unsure which paint color is right for your space?
Choosing paint doesn’t have to be stressful! My free Paint Color Planning Quick Start Guide walks you through the exact steps to confidently choose the perfect color — without the overwhelm, second-guessing, or endless swatch testing.
👉 Click here to download the free guide!
DIYing Your Paint Job? Start Here.
Choosing a paint color is only half the equation — the tools you use matter just as much. I’ve rounded up the painting supplies we rely on for clean lines, smooth finishes, and less frustration overall.
My Paint Color Formula course walks you through the painless process of expertly testing paint swatches to ensure you have the perfect color for your home.
The best way to sample paint? Samplize!
Get peel-and-stick removable and reusable paint samples here!
Thanks for reading!
Meg Hemmelgarn is a freelance writer and home decor + DIY blogger who loves to talk about paint colors. She and her husband are currently renovating their third fixer upper. You can see their projects on her blog, Green With Decor.
