Looking for the perfect bright white paint color for your home? Let’s talk about Sherwin Williams Site White and if it might be right for your home!
Bright, cool whites are perfect when you want walls that feel clean and refreshing. But not all cool whites are the same — some lean sharp and icy, while others have a touch of warmth or softness.
Site White sits in that softer category. Its subtle blue undertone gives it a peaceful, almost airy feel. It feels like a white with personality, not just a flat, stark backdrop.
If you’ve been wanting a white that feels peaceful but still fresh, Site White could be a great match.

Site White, Sherwin Williams, SW 7070
Site White is a bright, cool white with a subtle blue undertone. It feels fresh yet calm.
Click here to get a peel and stick sample of Site White
Color Family
Site White is in the white family.
Light Reflectance Value
73
Light Reflective Value is the measurement of how much light a color bounces around. This is on a scale of 0 to 100 with 0 being pure black and 100 being pure white.
With an LRV of 73, Site White sits comfortably in the off-white category. (Off-whites are generally those with an LRV ranging from 72-82, with anything 83 or higher being true white.)
It’s light enough to brighten up most spaces, but it has just enough depth to keep it from feeling too washed out. I’ve seen it perform well in both small and large rooms.
RGB Colors
R: 220 G: 222 B: 220
RGB describes the amount of each color - red, green, and blue - present in a color. This is on a scale of 0 to 255 for each color. This is basically the color mix to make the color!
Hex Code
#DCDEDC

Undertones
Site White is a bright white, but what sets it apart is its subtle blue undertone. That little bit of blue takes the edge off and makes it feel softer and more calming.
In south-facing rooms with plenty of natural light, Site White comes across brighter and closer to a clean white.
In north-facing rooms or spaces with little natural light, Site White shifts cooler and can even read as gray or a pale gray-blue.
It's very important to swatch colors on your wall to make sure they look good – day and night – in your actual space before committing.
Click here to get removable peel & stick paint samples to easily swatch with!
Best uses
Site White is flexible enough to be used throughout your whole home.
Just remember, it shifts depending on the light. In south-facing rooms, it looks brighter and more white, while in north-facing spaces, Site White leans more gray or even gray-blue.
Some of my favorite spots for Site White are:
- Living rooms
- Bedrooms (try it in a nursery!)
- Kitchens
- Bathrooms
- Interior doors
- Cabinets
- Furniture
Similar Colors
- Sherwin Williams Rock Candy
- Benjamin Moore Mineral Ice
- Behr Silver Charm
- Sherwin Williams Nebulous White
- Benjamin Moore Genesis White
- Behr Drizzle
- Sherwin Williams Clean Slate
Click here to get a peel and stick sample of Site White
🤯 Too many color choices?
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Coordinating Colors
With its cool blue undertone, Site White pairs well with other cool paint colors, such as grays, blues, greens, violets, blacks, and crisp whites.
Mid-toned grays:
- Cadet
- African Gray
- Dustblu
- Steely Gray
- Earl Grey
Bright whites:
- Pure White
- Snowbound
- White Sand
- Natural White
- White Sail
Deep blues:
- Salty Dog
- Naval
- Anchors Aweigh
- In the Navy
- After the Storm
Trim Colors
With Site White, you have two great choices for trim. Pair it with a bright white trim to give your room some contrast between walls and trim, or use Site White for both walls and trim.
These are some great bright white trim colors:
- Benjamin Moore Simply White
- Sherwin Williams Extra White
- Behr Ultra Pure White
Or, if you choose to use Site White for both walls and trim, just choose a different finish for tone-on-tone contrast.
So, choose Site White in eggshell finish for the walls and Site White in semi-gloss for the trim. This gives a nice, soft finished look.
Site White color palette
Want to use this paint color in your home? Instantly upgrade your home's aesthetic with our exclusive paint color palette. Unlock the perfect trim color and six stunning accent colors, a combination of neutrals and bold hues for an instantly harmonious space!
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Click here to get a peel and stick sample of Site White
FAQS
Here are some common frequently asked questions about Site White.
What color is SW Site White?
Site White is a bright, cool white with a subtle blue undertone, giving a space a soft, calm vibe.
What's the difference: SW Site White vs BM Decorator's White?
Site White and Decorator's White are both bright whites with cool undertones, but there are some differences.
Site White is a bit darker and cooler with a subtle blue undertone, and Decorator's White is a bit lighter with a gray undertone. Decorator's White is cool but warmer than Site White.
Swatching both colors will help you see the difference and decide which one suits your style best.
Is Site White a bright white?
Sherwin Williams Site White is considered a cool off-white based on its LRV of 73. It feels crisp and bright, but its slight blue undertone takes the edge off so it doesn’t feel too sharp.
I’ve found that in person, it reads softer than a true white, which is why it works so well in lived-in spaces. Try a sample and see how it feels in your home.
Is Sherwin Williams Site White warm or cool?
Site White is a cool paint color. It is light and fresh, with a subtle blue undertone that sets it apart from warmer off-whites.
Does SW Site White look blue?
Site White is not a full-on blue, but in certain lighting, it can lean that way. In darker or north-facing rooms, it can look gray-blue.
In south-facing or bright spaces, Site White shows up much more like a soft white.
Give it a swatch in your home and review it throughout the day in various lighting to see if it's right for your space!
Is Site White too stark?
While Site White is a bright, cool white, its subtle blue undertone stops it from being too stark. Site White is softer than many cool whites.
However, if you're in the market for a warm white, Site White is probably not your best choice. Swatch a few warm whites instead and see which suits your home best!
Before you go...
So, you've found the perfect paint color, but here's the thing - there's another big decision you have to make: picking the right paint sheen. Seriously, the level of glossiness can totally change how your color looks on the walls and how long the paint lasts!
Check out our complete guide to understanding paint sheens.
Still unsure which paint color is right for your space?
Choosing paint doesn’t have to be stressful! My free Paint Color Planning Quick Start Guide walks you through the exact steps to confidently choose the perfect color — without the overwhelm, second-guessing, or endless swatch testing.
👉 Click here to download the free guide!
DIYing Your Paint Job? Start Here.
Choosing a paint color is only half the equation — the tools you use matter just as much. I’ve rounded up the painting supplies we rely on for clean lines, smooth finishes, and less frustration overall.

My Paint Color Formula course walks you through the painless process of expertly testing paint swatches to ensure you have the perfect color for your home.
The best way to sample paint? Samplize!
Get peel-and-stick removable and reusable paint samples here!
Thanks for reading!

Meg Hemmelgarn is a freelance writer and home decor + DIY blogger who loves to talk about paint colors. She and her husband are currently renovating their third fixer upper. You can see their projects on her blog, Green With Decor.




